Why aqueous ozone is a safer alternative
Most households trust their laundry detergents to get clothes “clean,” but what many people don’t realise is that those fresh scents and bright colours often come at a cost. Most common detergents contain a cocktail of hidden chemicals, toxins, and irritants that end up in our clothes, our skin, our homes, and our waterways.
If you’ve ever wondered why your skin reacts to certain detergents, or what’s in laundry detergents, read on.
What’s really hiding in laundry detergents?
Even detergents labelled “sensitive” or “eco” often contain ingredients you’d never knowingly wash your clothes with. Some of the most common hidden chemicals include:
1. Synthetic Fragrances
These can contain hundreds of undisclosed chemicals, many of which are known irritants or allergens. They cling to fabrics and can trigger headaches, dermatitis, asthma, and sensitivities.
2. Optical Brighteners
These don’t actually make clothes cleaner — they simply coat fabrics with light-reflecting chemicals so whites appear whiter. These chemicals are known to accumulate on skin and are not biodegradable.
3. SLS and SLES
Sodium lauryl sulphate and sodium laureth sulphate are foaming agents linked to skin irritation and dryness, especially for babies and people with eczema.
4. Phosphates and Fillers
These ingredients help detergents “perform” in hard water but contribute to environmental pollution when they wash down the drain, causing algae blooms and harming marine ecosystems.
5. Preservatives and Antibacterial Chemicals
Chemical compounds like methylisothiazolinone (MI) and benzisothiazolinone (BIT) are common irritants and are increasingly linked to skin sensitivities.
These ingredients were designed decades ago to enhance the performance of detergents, not for health or sustainability. With the increase of health issues such as skin allergies and asthma, more Australians are now searching for ways to reduce their exposure to chemicals, protect sensitive skin, sustain the environment and hence choosing greener alternatives.
Why aqueous ozone Is a smarter, cleaner laundry solution
Aqueous ozone offers a completely different approach to cleaning — one that doesn’t rely on chemicals at all.
Aqueous ozone is simply ozone gas (O₃) infused into cold water, turning it into a powerful natural cleaner and deodoriser. It breaks down organic material such as dirt, bacteria, and odours through oxidation, and then reverts safely back to water and oxygen. No toxins. No residues. No fragrances. No irritants.
This makes it ideal for:
• sensitive skin
• families with babies or pets
• people with allergies
• anyone trying to reduce chemicals in their home
• eco-conscious households
• people tired of detergent build-up on clothes
• big families simply tired of buying bottles after bottles of laundry detergents
And unlike detergents, aqueous ozone doesn’t mask odours — it eliminates them at their source.
Better for your home, your skin, and the environment
Switching to an aqueous ozone laundry system means:
• No detergent chemicals washed into rivers or oceans
• No more plastic bottles
• No artificial fragrances clinging to fabric
• Less energy use (works in cold water)
• No residue left on your clothes
• No detergent build-up in your washing machine
• Naturally softer, fresher-smelling laundry
Plus, it’s incredibly convenient — no measuring, no refilling, no running out of detergent, and no more buying detergent.
It’s time to ditch the chemicals and choose a safer clean
For decades, we have relied on detergent manufacturers without questioning what’s inside the bottle. But now that we know better, we can choose better.
Aqueous ozone is the future of laundry — safer for your family, kinder to the planet, and more effective than detergent in removing odours, bacteria, and everyday grime.
If you’d like to ditch harsh chemicals and experience a clean that’s natural and effective, try OZONO Aqueous Ozone Laundry System today.
